Designing Express - Bringing the latest from the world of Web Designing, Mobile Development and Internet Marketing so that you can remain ahead of times
Showing posts with label wordpress development company. Show all posts
Showing posts with label wordpress development company. Show all posts

Monday, 2 December 2013

Situations Every WordPress Site Owner Must Avoid

For all the wordpress site owners out there, including yourself, you must have been using WordPress CMS for some time now and must be very familiar with managing your WP driven website in and out. As per the official figures of WordPress there are roughly 60 million sites floating on the web that are powered by WordPress and still growing. There are some situations that many of the WP owners find themselves into repeatedly and every time it pinches them heavily. This article largely talks about these recurring mistakes, situations being created because of these silly mistakes and how these could be avoided.
These mistakes are so easy to make, doesn’t look a big deal but are a must to avoid. Our effort is to bring these situations in forefront to ensure that you can keep them at bay and your wordpress development effort pays you the complete dividend.
Admin Username as ‘admin’
This is the most common mistake of all and has been into practice since years. By default the WordPress administrator’s console has the username ‘admin’ and this is created automatically upon installation. Hackers looking for their prey do not take time in looking for this very predictable username and gives them an open invitation to conduct their act. If such a username is combined with a loosely written password then the hacker would thank you for making their tasks a cakewalk. Solution is again simple, ask your wordpress development company to change the default username to something that you want and have a strong
password that needs to be updated periodically.
Data Loss/ Virus Attack
What can be more basic than taking a back up of your WordPress website but the fact of the matter is that a lot of WP owners forget doing even this. They might take lot of precautions of safety and implement plugins based secure system but in technology, you can never be too sure. As said, hope for the best but prepare for the worst, they manage to hope for the best by take precautionary steps but dont prepare for the worst in form of a backup. It takes quality effort and time to prepare site’s data which could be in form of product description or ever increasing blogs, a sudden loss could result in backdrop by several years, loss of business & reputation. The solution is very simple, take a periodic backup of your site either manually or automatically using available plugins at preset intervals.
Nothing comes for Free and not even WordPress Themes
Free themes are always attractive but someone has said it rightly, there are no free lunches in this world. These free themes bring alongside a range of problems and saving few dollars ($$) upfront might prove really costly later on. Such free downloaded theme are often unstable, sometimes contain malicious code, back links to the original hacker of the theme, no authentic support and are not updated.
We have discussed the situation and now let’s focus on the solution, which is again simple. It’s your business and your web identity, go on spend some money to buy a premium theme that can lay a strong foundation going forward. Also remember to purchase them from a reputed company like Template Monster, WooThemes etc which are into operation from years.
Poor SEO Results – XML sitemap missing
You made a beautiful wordress site, use best-in-class PSD to WordPress conversion companies and are putting decent effort to achieve good SEO results, but results somewhat poor than what as anticipated. Another silly mistake that is found to exist is a missing XML sitemap.
An XML sitemap can be visualized as a table of content in a book which guides the Google crawlers to all the pages that you want it to index, informs it about how often you want to re-index the page and let it know whenever a change is introduced. Even for WordPress sites not having an XML sitemap, Google crawlers still crawl them but in this event there are chances that some pages are missed. Solution is to ensure that an XML sitemap should also be implemented.    
Poor Categorization and Tagging
Nothing can be sillier than a poor utilization of tags and categories. If used well, categories and tags usually come handy and play a role in increasing traffic and user engagement. Wise use of categorization and tagging of your posts will not only facilitate an easy navigation for your online visitors as they’ll be able to find what they want but will also do a lot of good to your onpage SEO. A simple way of implementing this is to avoid multiple tags and categories to your blog. Recommendation would be to link each post to a single category and only relevant tags to be added.
This is not an exhaustive list of common situations that arise due to silly mistakes but certainly some of the frequent and most observed mistakes found. Take care of them and enjoy your online experience.

Tuesday, 28 May 2013

Rejuvenate Your Traditional Business With WordPress

Rejuvenate Your Traditional Business With WordPressIf you are still stuck into your brick-and-mortar business with trembling sales figures, high attrition rate, piling inventories, shouting vendors and are looking to rejuvenate it by leveraging the advantages of web, then WordPress is sure to come handy for you. It is a professional open source content management system (CMS) which is preferred world-wide for making websites of varied complexities. An organization's online identity is an important aspect on which organizations are spending millions of dollars as it portrays company vision, open a channel of communication between themselves and their current and prospective clients, provides a platform for showcasing products, new releases and announcement, and also an effective way to service its clients, can help an organization in communicating with its remotely located customers. WordPress website design services could be utilized to give shape to your online identity, which offers a powerful CMS, user-friendly administrative console for daily upkeep, professional and elegant themes to craft an effective and desired online identity. Today, companies across the globe have used Wordpress to create and manage impressive online identity.


Wordpress offers impressive features which has helped it come off a long way from a mere blogging platform with constant additions of new functions as per the changing trends. Some pf the peculiar advantages that wordpress brings to table is quick installation, easy maintenance, SEO support & friendly architecture, user-friendly administrative console for hassle free daily updates all by yourself, highly customizable to mach each business's unique requirements and much more. These, along with many other advantages have helped wordpress achieve the highest mind share among organizations looking for a CMS managed web solution.


In today's digital word, the social media is growing huge where millions of users log on daily and spend time on social networks thereby, making it an important aspect to be considered by marketers. Social networks has evolved as a new virtual space for social message exchange and social interaction. These new trends imply that your website must have features that allow you to engage your clients through social media. This integration will enable you to showcase your brand identity, business offerings and other promotions over social media platforms. This is where Wordpress comes handy as it offers exciting features for social media integration and your wordpress website design can easily accommodate the same.


One of the best features of Wordpress is its ability of customization and this is what has contributed a lot towards the popularity of wordpress. This allows you craft an exclusive custom look for your website and goes a long way in creating a corporate identity for your business. All you need to do is, to choose a professional wordpress development company which could understand your current brick-and-mortar business and visualize the required identity.


Traditional businesses have been vying for management based on lot of paper work which makes the job tedious and time-consuming. These businesses either do not or deploy a minimum use of computers in their business management activities. Wordpress not only helps these businesses take their product or service offering to the web but also assists them in automating lots of processes including, but not limited to, managing clients, lead management, invoicing, loyalty programs, performance reports, etc.


Therefore, you can count on the in numerous features provided by Wordpress and use them to your advantages, in order to transform your traditional business. Wordpress, being an open source platform, assists you in creating highly exclusive, robust and scalable website which would not only create your online business identity would would make your daily business operations smooth and easily manageable. The best part is, each time you to udate your site, edit content, add new pages, write blogs, you can do all of this, and lots more, all y your self without any need to go back to your web development company.

Designing Express is an experienced provider wordpress development in India and offers exception PSD to Wordpress conversion services.

Tuesday, 23 April 2013

Selecting a right Wordpress Development Company


Online branding has become an indispensable option for any businesses which are present on web. Today every businesses is looking to position themselves and thus are sanctioning huge dollar budgets for their online marketing strategy implementation. With the changing eCommerce trends, the online marketing has come off from initial concentration to aspects like SEO, PPC etc.to advance concepts like remarketing and advanced web analytic's, even measuring customers online behavior. One of the important ingredient of online marketing and to convey organizations message, companies develop and maintain elegant blogs. Therefore, if you are eyeing for a long term innings in web space having a great blog would go a long wa in your online marketing efforts. When developing your online communication medium, it is important to ensure that an uncompromising and a world-class blog identity is established, the same requires selection of a right WordPress Development company as the foremost step.

Following below given steps to hire the most suitable developer for your job.

Understand your Goals & Requirements: It is about choosing a right partner that can align with your business requirements and vision and not vice-versa. Therefore, the first step in your quest for hiring a right company for your wordpress project, is to ascertain your business requirements, your expectations, deliverable's, time-line and budget. It is only when you know what you are searching for, that you'd actually
go forward for a successful and meaningful search for a right development company. This preparation could be in form of wire-frames describing project requirements, list of reference/ competitor sites, particular elements from different sites that you like, launch date for the application and the $$$ you are looking to put forward for the initial launch.

Shortlist Top Service Provides: After you have formulated the list of requirements and you are clear about your goals, now is the time go forward to shortlist some of the fine companies for your web development outsourcing requirements. Search on internet about major wordpress development companies and review their portfolios to prepare a tentative list of providers which you can use as a base to reach the best one.

Research your Shortlisted Service Providers: Once you have prepared the list of shortlisted service providers, now you need to dig in information about each service provider in depth. Check their portfolio in detail, see what are their quality levels and whether or no it matches your vision, check if they have done something similar to what you are after. Read about their clients, what type of reviews company has got over various review sites and if there are any complaints  Even in case of complaints, do not out rightly reject that company from your list, and especially if you like their work. See what is the nature of complaints, is it repeating time and again, is it the same person shouting everywhere and if they are genuine. Also, while checking their work you measure their websites on different parameters like UI/UX, W3C validation, compatibility with different browsers, responsiveness, loading speed etc. to further narrow down the list.

Talk to the Final Set of Shortlisted Companies: The companies that made out to this round should be contacted for a one-to-one session with their representative via telephonic or video conferencing means. During the conference calls, understand their approach for project development, their engagement models, what they have to say about industry standards, what type of Quality Assurance provisions they adopt, what are their payment terms and what type of information they need to provide a formal quotation. When you'll talk to different organizations, you'd learn more about what they have to say about your project and these interactions would eventually assist you to find the players whom you are comfortable interacting.  Several such meetings in which you discuss their proposed solutions, will help you to get to the right service provider for your corporate website development needs.

Bind it in a Legal Agreement: Now since you have decided on the strategic technology partner for your project, the next step would be to enter into a legal contract so as to ensure a smooth sailing during the development process. Whether you have chosen a wordpress development company in India or elsewhere, you need to have a legal obligation in place, that talks specifically about payment terms, milestones, confidentiality  ownership rights, copyright etc.

Saturday, 13 April 2013

Wordpress CMS: Bloggers Popular Choice

Wordpress is the most popular content management system used by bloggers, web designers and developers through out the world. Being an open source solution it available free of cost and can be downloaded at a single click from internet. As of today, Wordpress has pioneered the blogging space and has attained the apex position among the available blogging platforms. (Also read: Dare to Think Beyond WordPress). It is used by millions of bloggers to create stunning blogs and to update them regularly.

Undoubtedly wordpress is a perfect blogging tool which incorporates a powerful CMS. Wordpress began its journey as a customizable and easy to manage blogging platform, however with the constant additions of new features,WordPress has become widely popular and is now used for all types of different websites. With time CMS has transformed itself from a simple blogging platform and is now used extensively for corporate sites, forums, membership sites and even used for complicated eCommerce websites.

Here are key factors that make Wordpress CMS a preferred choice for blog development :

Easy of Installation & Maintenance 
The installation of Wordpress is very easy and can be performed simply by clicking on the WordPress link in your hosting providers control panel. Also, ease of operation on wordpress makes it self-serviceable platform and thus you would not need assistance of a wordpress development company for the maintenance and daily content updates.

Search Engine Friendly (SEO)
Wordpress CMS is fully SEO friendly as it is written with clean code and as per the latest industry standards. With so many SEO plugins available to manage important SEO components like Meta tags, title tag, keywords, description etc. makes search engine optimization task easier.

User Friendliness 
The best part of Wordpress CMS is it user-friendliness that makes it favorite among millions of users and more so for non-technical bloggers  trying to setup and run their businesses in a hassle free manner. Bloggers can easily add pages, edit content, manage photos & videos, create custom sidebars, manage plugins etc. and that too without the need of any technical knowledge.

Customization
Wordpress is an open-source solution and can be fully customized as per the requirements of an individual business domain, as each business is unique. You may hire an experienced wordpress development company and they can then craft the site as per your taste.

Automatic Updates
Wordpress is alive and keeps itself in-line with the changing environment, trends and technology updates. Even the installed plugins on your wordpress site gets new version releases and the same are updated automatically.

Scalability
Business experiences growth with time and as the business grows, so can the websites developed with wordpress can grow to meet the new demands. and challanges. The functionality, categories and the number of pages can be increased anytime, to cater to the requirements of growing business.

Designing Express is a professional organization for Wordpress development in India and offers best in class wordpress CMS customization solutions.

 
Other Resources